The Psychology of Slot Machines

Slot machines — games of purely random chance — are often seen as mechanical gambling devices and not much more. During a visit to Las Vegas, Nevada we got the opportunity to dig a little deeper with Bally Technologies’ Director of Game Development, Brett Jackson. He gave us some insight into the surprisingly complex innovation, psychology and design behind the slot machines that illuminate so many casino floors.

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124 thoughts on “The Psychology of Slot Machines

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